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Projects

PR & 360 Campaigns

Directed and executed experiential marketing, PR and advertising strategies to drive awareness for key HBO releases.

Digital Distribution & Partner Marketing

Optimized product release timing and pricing through competitive analysis, market research and internal data.

 

Developed B2B relationships with distributors like iTunes and Google Play to earn merchandising opportunities and plan promotions within their stores. Collaborated with partners to drive co-marketing efforts.

Product Launches

Work cross-functionally across different teams within HBO from Legal, Production and Finance to ensure a successful launch of all Digital and Physical products.

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